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Creative Writer & PR Executive

Sens Asia Travel
Updated: 18/05/2017

Employment Information

Job Description

Overview:

  • The Creative writer & PR Executive is responsible for coordinating the team effectively to monitor the public information exposal, including press and media, Social Channels & company website and Blog.
  • He/She is also responsible for the planning of the creation and communication of key messages to the target audience to establish, build and maintain goodwill and understanding between Sens Asia Travel and the public.
  • He/she must also be capable of managing effectively multiple projects/tasks of varying complexities, meeting deadlines, and can work well under pressure.

Essential Job Functions:

1. Internal support for company’s website and blog contents

  • Actively research and enrich company website informative contents in Hotel section, Destination description, team intro description
  • Proof read and improve products displayed on website
  • Develop and write mini informative blog strategy and coordinate with the team to write blog articles: This one will be push along with product strategy and PR strategy and may related to Interview local experts, Senses Experts, and travel involvement ( if requested).
  • Support on develop SEO meta tag, meta description across channels.

2. Social Media Channels

  • Research and planning and manage the Social Media plan with Social Media Executive
  • Coordinate the creation of content for all social media ( and not limited to blog, newsletters, PR articles and content creation (copywriting) on request)
  • Prof read and develop content for Facebook Ads, and other ad-word campaign
  • Pro-actively network to build reputation and trust between the company and the public
  • Supervise coordination of Photo and Video shootings

3. PR and communication

  • Analysing media coverage and reporting key findings
  • Planning and coordination of publicity campaigns
  • Researching, writing and distributing press releases to targeted media and stakeholders
  • Liaising with enquiries from the public, the press, and related organisations
  • Liaising with our International PR company to develop the brand recognition overseas
  • Organising promotional events such as press conferences, special theme events, tours and visits ( if any)
  • Managing the PR aspect of a potential crisis situation

** Note: This job description is not intended to be all-inclusive. Employee may perform other related duties advised by the Managing Directors.

Job Requirement

  • Bachelor  Degree
  • At least 3 years experience in the same position
  • Excellent command in English
  • Creative, dynamic and team-work spirit

Remuneration:

  • Competitive & attractive salary with incentive according to company policies
  • Equal rewards for individual devotion & performance.
  • Working from Monday to Friday (44h)
  • Free lunch.
  • Premium health care insurance package.
  • International, fair and transparency working environment.
  • Training and traveling opportunities.

More Information

  • Degree: Bachelor
  • Age: Unlimited
  • Job type : Permanent

Company Overview

Sens Asia Travel

Sens Asia Travel

Creative Writer & PR Executive

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