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Digital Specialist

California Fitness & Yoga Centers
Ngày cập nhật: 02/06/2017

Thông Tin Tuyển Dụng

Phúc lợi

  • Bảo hiểm theo quy định
  • Phụ cấp
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Chế độ tập thể dục

Mô tả Công việc

FUNCTIONAL BUSINESS OBJECTIVES (FBOs):

  • Utilize all digital tools to manage digital marketing campaigns holistically and effectively.
  • Work closely with clients and internal team to lead, execute, optimize and evaluate the digital strategies and plans through various platforms.
  • Update digital marketing trends and orientate digital strategies accordingly.

REPORTS TO: Director of Digital and Social Strategy

KEY RESPONSIBILITIES & CRITICAL DRIVERS:

70% Execution

  • Plan, execute and evaluate all websites, SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Design, build and maintain the company’s online presence.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Leading ongoing management of digital touch points for multiple projects
  • Managing digital agency relationships, day-to-day production, as well as campaign budgets and timelines.
  • Owning and maintaining social community management, site analytics, metrics, and campaign reporting. In depth knowledge of SEO,AdWords programs.
  • Collaborate with internal teams to create websites, social pages and optimize user experience

30% Planningand Performance Optimization

  • Identify trends and insights, and optimize spend and performance based on the insights
  • Plan, execute, and measure experiments and conversion tests
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Collaborate with internal team and various vendor partners
  • Evaluate emerging technologies.
  • Provide thought leadership and perspective for adoption where appropriate

Yêu Cầu Công Việc

  • Bachelor Degree, major in marketing/ communication/ writing is preferable.
  • At least 4 years of working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
  • Experience in setting up and optimizing Google AdWords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Excellentspeaking and writing skills in both English and Vietnamese.
  • Very good attention to details.
  • Good computer skills, graphic design or multimedia knowledge is an advantage.
  • A natural influencer with creativity.
  • Out-going, energetic, passionate and never-give-up attitude. 
  • Like to build healthy relationship to make life better for self and others. 
  • The ability to be tactful and diplomatic in communication with individuals at all levels of the company and partners.
  • Possess a true willingness to help people in a dynamic demeanor.
  • Exceptional work ethic, with strong values and principles.

Thông tin khác

  • Bằng cấp: Đại học
  • Độ tuổi: Không giới hạn tuổi
  • Hình thức: Nhân viên chính thức

Giới thiệu về công ty

California Fitness & Yoga Centers

www.cfyc.com.vnQui mô công ty: 500
"CHÚNG TÔI MUỐN CHỨNG MINH RẰNG ĐỂ CÓ ĐƯƠC CUỘC SỐNG TỐT VÀ LÀNH MẠNH HƠN, BẠN KHÔNG NHẤT THIẾT PHẢI TUÂN THEO KỶ LUẬT THÉP HOẶC PHẢI HY SINH; THAY VÀO...Chi tiết
Job tags / Kỹ năng: Social MediaDigital Specialist

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Digital Specialist

California Fitness & Yoga Centers

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