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E-commerce And CRM Specialist

WIPRO UNZA Vietnam
Ngày cập nhật: 16/04/2017

Thông Tin Tuyển Dụng

Mô tả Công việc

Online Sales & Marketing Strategy to achieve target:

  • Develop e-business marketing strategy, Create & apply Marketing plan yearly & monthly campaigns, promotions for online business.
  • Support the strategic establishment of Ecommerce operational models - Integrate e-Commerce in ecosystem and push direct sales
  • Sales - Set up, analyze media & ecommerce reports to drive decisions
  • Build strong relationship with selected accounts for selected categories to drive Ecommerce sales & activities
  • Recognize shopper triggers/barriers to define fast & appropriate action
  • Find & negotiate new business opportunities with new partners
  • Combine mass and customized promotions when necessary (for special operation…)
  • Secure license application if any
  • Secure Stock to be available for main offer and promo
  • Manage customer data, classify groups, develop online sales programs & increase new members
  • Develop and turn strategy into action via marketing activities
  • Planning promotion for short date or suppressed products to sell before deadline
  • Work closely with Digital/Media in developing training capability program/communication materials; roll out the program across key online markets

Digital Marketing, PR, Projects & visual merchandising online:

  • Drives web traffic/sales, growth of e-Commerce applications via targeted online campaigns and retention strategies, with high level of customer acquisition and conversion;
  • Select carefully brand implementation online but spread as much as possible brand awareness
  • Propose design suggestion layout as per guidelines with the designers and submit for approval
  • Work closely with the brand team to Boost brand awareness online and offline through events

TV home shopping project management:

  • Follow up new opportunities with home shopping channel
  • Follow up sales order & payment process with home shopping partner.

Analysis & Reporting:

  • Sales analysis of each online E-tailer and of each activity
  • Budget management and conduct expense/benefit analysis, discount rate check … (ROI)
  • Competition benchmark (promo, pricing…)
  • Track performance per E-tailer, Partner, to identify solution of development
  • Analyze actual online unit & if necessary design new or improve processes

CRM

  • Manage customer database and develop customer loyalty programs;
  • Handle customer service for online –phone calls, e-mails, facebook, etc

Yêu Cầu Công Việc

  • 3 years’ experience in Marketing/media, 1-2 years working experience in e-Commerce retailers will be an advantage (preferred in relevant industry)
  • Excellent communication skills, verbal & written English
  • Solid knowledge in shopper marketing
  • Excellent interpersonal skills
  • The ability to conduct cost/benefit analysis
  • Software skills : Excel, Power point, Word, MS office, clear understanding of internet
  • Proactive, Strong analytical & Project management skills.

Thông tin khác

  • Bằng cấp: Cao đẳng
  • Độ tuổi: 25 - 35
  • Hình thức: Nhân viên chính thức

Giới thiệu về công ty

WIPRO UNZA Vietnam

http://www.wipro-unza.com/vietnam/Qui mô công ty: 1.000-4.999
Wipro Unza is a subsidiary of Wipro Consumer Care & Lighting of Wipro Enterprise. Wipro Enterprises Limited is headquartered in Bangalore, India,...Chi tiết

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E-commerce And CRM Specialist

WIPRO UNZA Vietnam

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