"Creative Oxygen", our signature
“Creative Oxygen” is the signature we use in all the countries where we operate. “Creative” embodies the endless inventiveness of Air Liquide’s teams. “Oxygen” references the history of Air Liquide. The Group has grown on the basis of oxygen; a vital resource for both industry and health. Over and above the molecule itself, oxygen is a source of inspiration for our teams to create new developments for our existing markets and for future business.
“Creative Oxygen” therefore refers to what we do, at the same time as embodying the inventiveness and creativity of our people. Since everyone is familiar with oxygen, our signature speaks to every audience. It supports our hundred-year-old brand and adds to its appeal by giving it a new impulse.