Develops delivery goals, strategies, tactics, project plans, timelines, and key performance metrics to increase sales in both digital & traditional channels and meet the business KPIs.
Manages delivery of campaigns in partnership with business and IT partners.
Builds deep understanding of the functional areas (e.g., Operations, Marketing) that the business partners are aligned with.
Manage the hand-over of campaign to business partners once campaign stabilize.
Implement campaigns related to Commercial Strategy, including:
Clearly define the commercial campaign, in terms of budget, cost, volume, efficiency targets, related stakeholders, and timeline
Propose campaigns/ project plans to approval levels
Manage the implementation of commercial campaigns, from designing the campaign based on insights, manage the pilot and scale up phase till it is successful to become a part of the business
For successful campaigns, manage the hand-over process to BAU
Evaluate performance to enhance them, even for campaigns belong to BAU’ scope
Monitor the performance of campaign
Ensure the regular performance review are carried out to enhance the efficiency of the campaigns/ projects
Develop hypothesis for insights team of why the campaign is going well/ not well
Initiate initiatives to increase efficiencies of Sales
Maintain high quality across all of the campaign
Communicates goals, timelines, and key metrics to all major stakeholders (internal and external) in order to achieve the business objectives.
Track & improve the campaign performance once it has been transferred to BU
Ad-hoc support tasks/projects
Responsible for project management assigned projects, includings: Approve and propose project plans to approval level, Manage project teams, Resolving & escalating to authorities level about issues, Evaluate and tracking to enhance control of the projects
Create and organize project working groups, report about status of the projects on related Committees
Resolving & escalating to authorities level departmental issues in assigned functions.
Min 3-4 years of working experience in finance (banking, insurance, investment, etc.)
At least 2 years of experience in project management/participation in projects
At least 2-3 years of experience in fields related to analytics, business development, and sales strategy
At least 1 year of experience in the manager level
Language requirements – Vietnamese – native, English – fluent