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Công ty Cổ Phần TIKI

CRM Specialist

Công ty Cổ Phần TIKI
Updated: 13/02/2019

Employment Information

Job Description

  • Develop and execute CRM strategies and communications to drive growth and retention
  • Work in partnership with other marketing functions to develop a deep understanding of user segmentation, behaviour and customer journeys.
  • Optimize business rules that automate and drive content, triggers, audience segmentation, channel selection, creative messaging and communications cadence.
  • Be the gatekeeper of CRM campaigns, monitor the campaign pipeline and optimize the communication frequency
  • Maintain high levels of data hygiene with fast-growing, high-volume lists and data from multiple sources, including our data warehouse and CRM tools
  • Own CRM KPIs, including deliverability, open rate, click rate, conversion rate, opt-out rate, revenue, as well as specific business goals around individual campaigns.
  • Constantly stay informed with best in class acquisition, retention and advocacy practices.
  • Quickly identify and troubleshoot any campaign performance issues, and drive successful resolutions.
  • Manage CRM platform and communication-related budget

Job Requirement

  • Bachelor's Degree in Communications, Marketing or related field
  • Fundamental knowledge of responsive UX, HTML and CSS is a plus
  • 1 years experience in email marketing, notification push and/or social media.
  • Copywriting/Copyediting skills. Being creative is a plus
  • Experience with A/B and multivariate testing
  • Strong analytics skill & working knowledge of Google Analytics

More Information

  • Job type : Permanent

Company Overview

Công ty Cổ Phần TIKI

https://tuyendung.tiki.vnCompany size: 500 - 1000
Thành lập năm 2010, Tiki.vn (viết tắt của Tìm kiếm & Tiết kiệm) hiện là trang mua sắm trực tuyến đáng tin cậy nhất trong lĩnh vực thương mai điện tử...Detail
Job tags / Skills:TikiMarketing

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CRM Specialist

Công ty Cổ Phần TIKI

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