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Group Brand Manager / Marketing Manager

Monroe Consulting Group Vietnam
Updated: 10/06/2019

Employment Information


  • Laptop
  • Insurance
  • Health checkup
  • Salary review
  • Business Expense
  • Annual Leave

Job Description

Company Profile:

Executive recruitment company Monroe Consulting Group Vietnam is recruiting on behalf of a multinational FMCG company. Our highly respected client is seeking a Marketing professional with at least 3 years' experience in brands management. The job is based in Ho Chi Minh City, Vietnam.

Job Summary:

Group Brand Manager will be focused on managing and developing Company’s brands to ensure the brands are in line with target and regional strategies.

Job Responsibilities:

Business and Marketing Strategy:

- Develop and execute marketing strategy and plans in support of the organization's vision/mission and business plan, as aligned with region direction

- Strategic brand development by setting direction for new products’ development and brand communication

- Build and continuously develop marketing systems in the organization

Identify new opportunities and aggressively seek for opportunities to grow business.

Marketing Execution:

- Oversee the development and execution of the local marketing campaigns including POSM, Trade Area, traditional ATL and Digital executions

- Manage Media strategy and execution

- Manage Brand PR and External communications

- Create, manage and maximize the annual marketing budget

- Direct public relations agencies to build brand awareness in various markets and support new store openings

Agency Partnership:

- Engage and manage external resources including agencies and vendor partners.

Organization Development:

- Build a strong marketing team that fits the business by developing the organization structure, selecting, developing, training and retaining top talent

- Partner with Operation Department, Area Managers, GM's and cross functional leaders to promote an effectively operating matrix organization and maximize marketing and promotions capability.

Job Requirement

- Proficient in English
- At least 3-year experience as Senior Brand Manager, background in FMCG is preferred
- Strong leadership, well-organized, sociable
- Highly flexible/open-minded, resourceful and practical.
- Good Project Management Skills

More Information

  • Degree: Bachelor
  • Age: Unlimited
  • Job type : Permanent

Company Overview

Monroe Consulting Group Vietnam
Monroe Consulting Group first started offering executive search (headhunting) services in Ho Chi Minh City, Vietnam, in 2017. Although a recent addition to...Detail

Group Brand Manager / Marketing Manager

Monroe Consulting Group Vietnam

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