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Product Marketing Executive (Home Appliances Products)

LG Electronics Vietnam
Updated: 19/06/2018

Employment Information

Job Description

Mô tả công việc

To be in charge of the following tasks:

1. Trade Program

- Together with PM and Sales to make analysis, design and propose program to sales

- Obtain approval : communicate to concerned parties for execution of trade programs

- Monitoring effectiveness of trade program and take action as appropriate

2. Sales and Profit management

- Manage Sales & Profit by channel, sales by model and develop improvement plan

- Set up price strategy, sales program monthly, quarterly and yearly

3. Marketing Intelligence (MI)

- Market & Competitor product related analysis * report by collecting market competition data & information and using GFK data

- Make Monthly / Weekly product and price (sales program) mapping by model with a brief comment & recommendation of countermeasure to the product manager and business head

4. Target and Sales Progress Management

- Manage sales target and progress by key account

5. Product Road Map (PRM)

- Develop Vietnam oriented HA(W/M, REF, V/C, MWO) product such as

- Design, Spec and Line-up

- Develop channel PRM Plan

Job Requirement

- Bachelor, graduated from universities

- At least 2 years working experience in the same position

- Excellent English spoken and written communication skills

- Product & market knowledge is an advantage

- Experience in creating sales programs

- Analytical ability and interpret market data

- Good in communications and presentation skills

- Leadership, positive working attitude, accountability and team-working

More Information

  • Job type : Permanent

Company Overview

LG Electronics Vietnam
Welcome to LG Electronics, the home of technology and style. LG's world leading products are an investment in the future. LG Electronics is made up of five...Detail

Product Marketing Executive (Home Appliances Products)

LG Electronics Vietnam

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