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Công ty TNHH Bel Việt Nam

Senior Brand Manager

Công ty TNHH Bel Việt Nam
Updated: 17/08/2019

Employment Information

  • Work location: Ho Chi Minh

    Job level:

  • Experience: 6 - 10 Years

    Salary: -

  • Industry: Marketing

    Deadline to apply: 20/09/2019


  • Laptop
  • Insurance
  • Travel opportunities
  • Incentive bonus
  • Health checkup
  • Training & Development
  • Salary review
  • Annual Leave
  • Sport Club

Job Description

Essential Duties and Responsibilities

Leads the development and implementation of the following for the brand:

  • Brand health tracking and analysis: includes tracking and reporting of monthly sales volumes, analysing consumption trends and business drivers, and monitoring competitive activity
  • Marketing planning and execution: includes management of agencies and budget, and execution of advertising and promotional plans
  • Sales correspondence: includes leading communication of marketing plans to sales force
  • Forecasting and P&L management: includes volume forecasting, monitoring and projecting coupon redemption, and managing marketing budgets, invoice payments, and accruals
  • Packaging: includes leading changes to base product and promotional packaging
  • Program evaluation: measures effectiveness of marketing programs through return on investment analysis
  • Expertise in sales performance and/or financial analysis and in budget tracking and management
  • New product innovation: leads specific new-item development and launch; includes consumer research, concept testing and refinement, leading the project through the stage gate process, ensuring a successful launch, and performing post-launch analysis.

Job Requirement

Minimum degree and experience required:

  • BS/BA Degree with 6-10 years of operational marketing experience, preferably in FMCG in MNCs
  • MBA with a concentration in marketing a plus

Specific competencies required:

  • Must have expertise in analysis and demonstrate strong leadership, teamwork and strategic thinking skills
  • Must be an independent and proactive contributor that can demonstrate strong leadership, teamwork and strategic thinking skills in changing and ambiguous situations
  • Strategic Thinking, Brand Equity Management, Integrated Marketing Communication
  • Renovation/ Innovation experience is a plus.
  • Experience in utilizing and analyzing Nielsen data is preferred

Performance Expectations: Quality, accuracy, timeliness, reliability, and thoroughness of work performed; ability to gain the trust and respect of management, coworkers and brokers; maintain the integrity of confidential business and product information; ability to communicate effectively and develop good working relationships with other employees is essential to accomplish goals and objectives of the department.

Interested parties please apply in confidence with full career details, current and expected salary, contact details and quote the position on the application letter.

All information provided by applicants will be treated in strict confidentiality and will only be used for recruitment purposes at Bel. Applicants who are not contacted within two months of the application may consider their applications unsuccessful.

More Information

  • Degree: Bachelor
  • Age: Unlimited
  • Job type : Permanent

Company Overview

Công ty TNHH Bel Việt Nam

www.groupe-bel.comCompany size: 500-1000
400 million smiles, everywhere within the world! With five universal brands, including The Laughing Cow®, Mini Babybel®, Kiri®, Leerdammer®, and Boursin®,...Detail

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Senior Brand Manager

Công ty TNHH Bel Việt Nam

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