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Senior PR & Digital Marketing Executive

CÔNG TY TNHH JELLYFISH HR
Updated: 20/02/2019

Employment Information

Benefits

  • Insurance

Job Description

  • Our client: A Japanese company specialized in apparel retail.
  • Position: Senior PR & Digital Marketing Executive
  • Working location: HCMC
  • Working hour: Monday – Friday, 8:00 - 17:00 (60’ lunch)
  • Deadline of application: Feb 20th, 2019

RESPONSIBILITIES

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Instagram, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors
  • Develop PR campaigns and media relations strategies
  • Collaborate with internal teams (Global product marketing, Global PR team)
  • Edit and update promotional material and publications (brochures, videos, social media posts etc.)
  • Prepare and distribute press releases
  • Organize PR events (e.g. open days, press conferences)
  • Address inquiries from the media and other parties
  • Track media coverage; Prepare and submit PR reports
  • Manage PR issues
  • Tasks assigned by Marketing Manager

BENEFITS

  • Salary range: 28,000,000 VND - 38,000,000 VND Gross
  • Full insurance and income tax according to Vietnam Labor Law

Job Requirement

  • Over 3 years of experience as Digital Marketing Executive or similar role in Retail/FMCG industry
  • Experience in making over whole marketing strategy in FMCG industry
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • BSc/BA in marketing or relevant field
  • Proven experience as a Public Relations Officer or similar PR role
  • Experience managing media relations (online, broadcast and print)
  • Background in researching, writing and editing publications.

More Information

  • Degree: Bachelor
  • Age: Unlimited
  • Job type : Permanent

Company Overview

CÔNG TY TNHH JELLYFISH HR

http://jellyfishhr.com/Company size: 60
JellyFishHR trực thuộc tập đoàn JellyFish với 100% vốn điều lệ từ Nhật Bản, chuyên về tư vấn và giới thiệu nguồn nhân lực có trình độ phù hợp với nhu cầu...Detail

Senior PR & Digital Marketing Executive

CÔNG TY TNHH JELLYFISH HR

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