Phúc lợi

Mô tả Công việc

Owning and managing clear Hoiana brand guidelines, including proposition, tone of voice and visual identity in the Digital space; especially on our website
Work in conjunction other teams to develop Digital marketing plans for overall Hoiana Integrated Resort - Gaming, Hospitality, F&B, Retail, Golf and Real Estate
Execute Digital marketing plans to perfection. Ability to track progress and provide recommendations to continuously improve results
Overall web management and enhancement to keep Hoiana website easily accessible by potential customers
In charge of managing Hoiana’s eCommerce channel; continuously working with hotel team to drive higher conversion ratio
Key in acquisition of customer data for future marketing, retargeting purposes
Establish and drive a multi-channel Digital communications strategies (China, Korea, Taiwan) for achieving business objectives
Understand customer insights from research, customer data and third-party data to generate new opportunities. Track engagement across various platforms and make data-driven decisions
Work in cohesion with other departments especially Brand Communications, Digital Media and Social Media to prepare and manage all communications material
Work to improve the usability, design, and content of the company’s consumer-facing websites
Assist in the creation of digital content
Manage budget and expenses for communications team and ensure compliance
Continuously develop team members and assisting in their growth.

Demonstrated knowledge and proficiency in events development, and activations environment
In-depth knowledge of our customer base, demographics and psychographics of key target segments
Strong leadership track record, proficiency in both the people management and relationship building
Excellent verbal communication and presentation skills
Professionally perform multiple, detail-oriented tasks with simultaneous deadlines
Bachelor’s degree in communications, marketing or a related discipline
Team player and collaborative in nature
8 years of public relations, marketing, advertising or activation agency or related experience