Brand team: will be allocated to one of five brands (Similac/Pediasure/Grow/Ensure/Glucerna) and focus on Consumer Marketing.
High frequency of interaction: Marketing, Sales, Finance, Purchasing, etc.
Working location: Melinh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh.
2, Core job responsibilities:
To be involved into wide range of Marketing activities to reach target markets, creating consumer awareness and effectively promoting the brand attributes.
Support Marketing team to monitor timeline, following up with key stakeholder & completion current communication assets as planned (including Marketing material, product & message priority for each of target customer, POSM, gifts).
Help with the executing, tracking of marketing in-store Visibility & Activation to meet project objectives and time frame.
Prepare detailed promotional activity and alignment with Trade team.
Assist to manage consumer journey, operation processes for marketing campaigns.
Perform market analysis, research on the latest trends and evaluate competitor marketing activities (TVC, Digital, Social, Promotion, Activation, Event,…).
Assist with daily administrative duties, including PR, PO, QC, Receiving, agency liaison and management, appointment/meeting room booking & logistics etc.