CÔNG TY TNHH GLOBAL SOURCES ADVERTISING & EXHIBITIONS (VIỆT NAM)

Thông Tin Tuyển Dụng

Ngành nghề

Tiếp thị / Marketing, Tiếp thị trực tuyến, Quảng cáo / Đối ngoại / Truyền Thông

Lương

Trên 32,000,000 VND

Hình thức

Nhân viên chính thức

Cấp bậc

Quản lý

Kinh nghiệm

5 Năm

Hết hạn nộp

19/12/2022

Ngày cập nhật

21/11/2022

Địa điểm

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Phúc lợi

  • Laptop
  • Chế độ bảo hiểm
  • Du Lịch
  • Phụ cấp
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Công tác phí
  • Nghỉ phép năm

Mô tả Công việc

Who we are

Global Sources is an internationally recognized multichannel B2B sourcing platform committed to facilitating global trade. The company connects authentic buyers and verified suppliers around the world with tailored sourcing solutions and trustworthy market information, helping them respond to market changes and quickly seize new business opportunities. For over half a century, Global Sources has been promoting authentic trade through its rich portfolio of channels, such as its B2B online platform (www.globalsources.com), mobile apps, trade shows, business matching, magazines and live sourcing talks. Today, Global Sources serves more than 10 million registered buyers and users worldwide, playing a crucial role in facilitating global trade.

As the Marketing Manager, you will play a key role in the rapid growth of Global Sources as you:

  • Plan, develop and implement comprehensive show & exhibition marketing strategies and campaigns, ensuring these are aligned to, and evolve with, market and customer requirements
  • Lead the show operations/marketing teams to ensure it is motivated and trained to achieve high-performance targets
  • Be responsible for strategy through execution to build quality visitor database, maximize show traffic and achieve attendee targets
  • Deploy integrated multi-channel marketing campaigns, both online and offline, in the formats of website, eDM, pDM, advertising, third-party promotional activity, buyer communities, data-driven programmes, to meet pre-show registration and attendee conversion
  • Collaborate cross-functionally with central marketing, sales, project, strategy and commercial team to ensure strategy alignment and effective execution
  • Work with central marketing on tracking and regular reporting of progress in the form of marketing metrics and campaign performance, with a strong emphasis on identifying actions/optimization based on data-derived insight.
  • Manage external agency partners to ensure effective briefing, efficient processes and clear targets & timelines to generate desired outcomes
  • Develop and manageVIP buying office and affiliate partners in Vietnam, and work with central marketing team to meet High Touch marketing objectives
  • Develop and manage content and implement activities using online platform & physical events to build engagements between exhibitors and buyers pre-show and onsite
  • Be ahead of the trend curve with ways of marketing and latest industry phenomenon to adapt to the right marketing mix
  • Manage and monitor budgets, provide accurate forecasts for planning purposes
  • Promote a culture of analytical thinking, active learning and continuous improvement

Yêu Cầu Công Việc

What makes you a great fit:

The ideal candidate will bring several qualities to the team, including:        

  1. Education: Bachelor’s degree or above is required, with preference to a degree in Marketing, Advertising, Mass Communication, Business or other equivalent fields
  2. Experience & Key Qualifications
  • Minimum 5 years of marketing experience in the show & exhibition industry, with multi-channel campaign marketing experience in international markets
  • At least 3 years in similar role and experience in people management
  • A proven track record of implementing successful marketing campaigns - ideally for large scale B2B industry shows and exhibitions
  • Proven experience of, and demonstrated aptitude for, all aspects of digital marketing including CRM & marketing automation (ideally Oracle Eloqua), email & mobile, social media, websites, search and online advertising
  • Results and data-oriented, able to clearly demonstrate success via proven metrics, plus project management skills with the ability to multi-task and prioritize
  • Proactive can-do attitude to take prompt action to accomplish objectives and goals beyond what is required, with the energy and tenacity to overcome challenges effectively
  • Excellent influencing and negotiating skills
  • Proficiency in MS Office is required. Digital savvy is a plus.
  • Fluent in verbal and written communications skills with high attention to detail in both English and Vietnamese

Thông tin khác

  • Bằng cấp: Đại học
  • Hình thức: Nhân viên chính thức
  • Độ tuổi: Không giới hạn tuổi
  • Lương: Trên 32 Tr VND
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Báo xấu

Giới thiệu về công ty

Global Sources is an internationally recognized B2B sourcing platform that has been driving global trade for more than 50 years. The company connects authentic buyers and verified suppliers worldwide with tailored solutions and trusted market intelligence through trade shows, digital platforms, and magazines. Global Sources pioneered the world’s first international B2B e-commerce website,... Xem thêm

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Địa điểm

Hồ Chí Minh

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